The paper by Dr. Maksim Godovykh (2024) investigates the concept of transformative experiences in tourism, aiming to understand where, when, with whom, and how these personal transformations occur during travel. The study emphasizes that transformative experiences are profound changes in a person’s perspectives, values, or behaviors, often triggered by unique travel contexts and interactions.
Contexts of Transformation
The research identifies specific settings where transformations are more likely to occur, such as nature-based environments, cultural immersion experiences, and situations that challenge one’s comfort zone. These contexts provide the emotional and cognitive stimuli necessary for deep personal reflection and growth.
The Role of Social Interactions
Social interactions play a critical role in facilitating transformation. Traveling with companions or engaging with locals can enhance the emotional depth of the experience, leading to more meaningful connections and insights. The study highlights that the presence of others can amplify the impact of the environment and experiences.
Timing and Duration
The timing and duration of the travel experience also influence the likelihood of transformation. Longer trips or those that involve significant planning and anticipation can create a mental space where transformation is more likely to occur. The study suggests that the reflection process often continues long after the trip ends, contributing to lasting changes.
Implications for Tourism Providers
For tourism providers, understanding the elements that contribute to transformative experiences can help in designing products and services that offer more than just leisure. By focusing on experiences that challenge and inspire, the industry can cater to travelers seeking personal growth and deep, meaningful experiences.
Reference: Godovykh, M. (2024). Transformative experiences in tourism: where, when, with whom, and how does tourists’ transformation occur?. Frontiers in Sustainable Tourism, 3, 1377844.
You can access the full paper here.
